BBVA Pilots Sleek New ATMs

BBVA has rolled out a set of sleek new ATMs the bank refers to as "The Future of Self-Service Banking." It hired San Francisco design firm Ideo, which studied the way customers use ATMs and worked on the design for two years. NCR and Fujitsu also worked on the project.The ATM has a touch screen and a thin, curved shape. It's set up to be mounted on a wall and protected with a plastic privacy panel on the exposed side, as customers said they didn't want people looking over their shoulders. It has one large slot for cash and deposits, to "get rid of today's confusing slot clutter." Animation guides the user through transactions. The bank has rolled out five of the machines so far, and has plans to install more throughout Spain.

Based on the video on Ideo's site, BBVA's new ATMs seem to display a lot more account and other information than the machines we're used to in the U.S. I think they would be a tough sell here, where Americans are so used to a physical keypad and a streamlined, quick ATM interaction.