Building Loyalty Through Mobile Experiences
10/23/2014How to turn customer feedback into a better mobile experience.
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Jennifer Beyer leads the Allegiance Best Practices team and focuses on cross-team collaboration, developing strategies to increase customer satisfaction, loyalty, and retention for Allegiance's customers. Jennifer created and ran one of the world's largest and most renowned customer satisfaction programs while acting as Director, Market Research at Fidelity Investments. Her contributions helped the firm win Forrester's Voice of the Customer Award.