Where Does DDA Fit in the New World of Household Engagement?
11/3/2014DDA accounts are still relevant in today's changing banking relationship model.
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Nancy Conner serves as the Senior Director of Product Marketing for the Retail Banking vertical at Equifax Inc. She has more than 20 years of experience in the financial services industry, spending most of her career directing marketing communications and go-to-market strategies for large regional banks, where she developed and implemented external marketing initiatives to create brand awareness and drive revenue for a diverse suite of retail banking products and services.