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Bank of America Merrill Lynch Launches Dashboard Analytics for Commercial Clients
The bank’s commercial clients will now be able to leverage big data capabilities as part of its account management system.
Customer Interaction: Can Big Data Fill the Void?
Banks have decreased customer interaction in the branch over recent years but now need to turn to big data to learn more about their customers who are demanding more personalized products and services.
SunTrust Leverages Analytics for Lead Gen
SunTrust Banks adopts online survey and analytics tool from Ignite Sales to improve lead generation from its online channel.
Customer-Centricity A Long But Worthwhile Journey for Banks
The banking industry is grappling with many changes as it looks toward the future.
SAP Integrates Geo-Spatial Data Into Analytics Platforms
SAP announced today that it will integrate geo-spatial data solutions from Esri into its BusinessObjects, HANA and Mobile Platform offerings.
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